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The ICDEc 2022'Program


Now it's 12:11 in your town

  • Day 01 09 May 2022
  • Day 02 10 May 2022
  • Day 03 11 May 2022
05:45 - 06:15 GMT

Welcome and Registration

06:15 - 07:00 GMT

Opening Session

Professor Marius Profiroiu - Vice rector for International Relations Bucharest University of Economic Studies

Professor Alina Dima - Vice rector for Research Bucharest University of Economic Studies

Vasile Alecsandru Strat - Dean of BBS

Mohamed Anis Bach Tobji - Steering Committte , Dean of ESEN, Vice president ATEN

Adriana AnaMaria Davidescu - General Chair

Ana Maria Soares - Program Chair

07:00 - 08:30 GMT
Adriana AnaMaria Davidescu, Professor, PhD, Department of Statistics and Econometrics

Keynote speech 1

Session chair: Catalina Radu, Professor of Management, Department of Management, Bucharest University of Economic Studies

Adriana AnaMaria Davidescu, Professor, PhD, Department of Statistics and Econometrics (Biography)

Two faces of the same coin: Exploring the multilateral perspective of informality in relation to Sustainable Development Goals. Fostering formal work with digital tools


Adriana AnaMaria DAVIDESCU (ALEXANDRU) is Full Professor at the Department of Statistics and Econometrics of the Bucharest University of Economic Studies Romania and senior researcher at the Department of Labour Market Policies of the National Scientific Research Institute for Labour and Social Protection, having more than 14 years of experience in socio-economic research.

She has more than 14 years of expertise in the field of informal economy coordinating or being member of the research team of national and international projects. Adriana Davidescu has coordinated as director numerous national research projects in the field of informality, holding in 2017 the position of senior expert of the European Commission in the project aimed at implementing the mission, objectives and activities of the European Platform to strengthen cooperation in tackling Undeclared Work.

She has extensive experience in the evaluation of projects and public programs as an expert in quantitative analysis and application of statistical and econometric methods in the process assessment, being involved in projects for policy assessment and measures to encourage active ageing, assessment of active measures on reducing unemployment and increasing employment, evaluation of employment increasing measures oriented toward rural area population, evaluations and forecasts of informal employment in strengthening the institutional capacity of The National/Regional Agency for Employment, assessment of the National Strategy for Research, Development and Innovation 2014-2020.

She has demonstrated knowledge and experience with quantitative and qualitative economic analysis and modeling techniques, background in the field of macroeconomics, as well as experience in applied econometrics, macroeconomic and microeconomic analysis, data validation and statistical analysis, predictive analysis, expertise in employment policy and labour market analysis. She was member of member of European correspondents Eurofound 2014-2018, The European Foundation for the Improvement of Living and Working Conditions (Eurofound) Romania and also CNSPIS member during the period 2016-2018.

08:30 - 09:00 GMT

Coffee break

09:00 - 10:30 GMT

Session 1: Digitalization & Covid 19

Session chair: Mirela Nichita, Bucharest University of Economic Studies, Romania

Racquel Nakhle, Rim Haidar and Nizar Hariri

3D Printing during the Covid-19 pandemic in Lebanon: Strategic cooperative behavior to reduce the global shortage of personal and protective equipment (PPEs)

Sarah Hariri Haykal and Mohammad Makki

Examining the Impact of Digitalization on Unemployment rate During COVID-19 Pandemic

Barbara Pisker, Mirjana Radman-Funarić and Kristian Dokic

Digital Gender Gap in EU-27 ICT Employment During COVID-19 Impact

10:30 - 12:00 GMT


12:00 - 14:00 GMT

Session 2: Digital Business Models for Education and Healthcare

Session chair: Claude Diderich, innovate.d, Switzerland

Carla Reinken and Annette Kalinovich

Success Factors for the Use of Open Educational Resources - A Quantitative Survey with Students

Marija Radic, Claudia Vienken, Laurin Nikschat, Thore Dietrich, Holger König, Lorenz Laderick and Dubravko Radic

AI-based Business Models in Healthcare: An Empirical Study of Clinical Decision Support Systems

Jonas Kötter and Agnes Mainka

Implementing an agile change process to improve digital transformation in higher education teaching

Carla Reinken, Nicole Draxler-Weber and Uwe Hoppe

A Maturity Model for Open Educational Resources in Higher Education Institutions - Development and Evaluation

14:00 GMT

Closing time

06:15 - 07:00 GMT
Leith Campbell, Adjunct Professor in the School of Engineering at RMIT University Australia & Managing Editor of Journal of Telecommunication and Digital Economy

Guest speech

Session chair: Mohamed Anis Bach Tobji, PhD, HDR in Business Computing , Dean of ESEN, Vice president ATEN

Leith Campbell, Adjunct Professor in the School of Engineering at RMIT University Australia & Managing Editor of Journal of Telecommunication and Digital Economy (Biography)

Spreading the Word on the Digital Economy


Dr Leith Campbell is Managing Editor of the Journal of Telecommunications and the Digital Economy, a role he inherited at the end of 2020, after serving as Production Editor and Deputy Managing Editor for several years. He is an international consultant on telecommunications regulation. His main career has been in telecommunications R&D, having worked for Bell Labs and Bellcore in the US and Telstra Research Laboratories in Australia. He has been in and out of academia, having held research and teaching positions at the Universities of Cambridge and Durham in the UK, and having led an industry university research consortium in Australia. He is currently an Adjunct Professor in the School of Engineering at RMIT University in Australia. He holds a Ph.D. from the University of Adelaide, Australia.

07:00 - 08:00 GMT

Session 3: IT User Behavior and Satisfaction

Session chair: Javier G. Rodríguez Ruiz, University of Guadalajara

Olfa Ismail

Relationship between culture and user's behavior in the context of information security systems: A qualitative study in SMEs

Ivana Radic, Robert Idlbek and Irena Cajner Mraović

Possibilities and limitations of the Croatian police in communication via social networks

08:00 - 08:15 GMT


08:15 - 09:00 GMT
Radu Constantinescu

Keynote speech 2

Session chair: Mirela Nichita, Bucharest University of Economic Studies, Romania

Radu Constantinescu (Biography)

Total Experience. How to create user-focused digital products that accelerate business growth


RADU CONSTANTINESCU is the Co-founder and CEO of QUALITANCE, the company he co-established and developed together with Ioan Iacob. Ever since its foundation in 2007, Radu has been part of the management team, coordinating the company operations and financial activities and leading the delivery process of technology projects. Currently, he is also the Chairman of the Board of Directors, a role he has taken on in 2020.

QUALITANCE is an international tech and innovation company that builds digital products and businesses for global organizations. QUALITANCE leverages behavioral design and emerging technologies such as AI and Machine Learning to create innovative digital products and services and help large organizations step in the digitally hyper-scalable 21st-century economy.

With 15 years in the market, the company has built its presence across 3 continents - Europe, US & Australia - from Bucharest to San Francisco, New York and Sydney, and has worked with some of the world's biggest companies - News Corp, Virgin, IKEA, Johnson & Johnson, or Ford - on digital transformation and innovation solutions.

QUALITANCE has been recognized by the Financial Times 1000, Inc.5000 Europe, Deloitte Technology Fast 50 Central Europe and Technology Fast 500 EMEA as one of the fastest-growing technology companies. In 2017, QUALITANCE was awarded Company of the Year by the Employers Association of the Software and Services Industry (ANIS). In 2018, the Bucharest Stock Exchange presented QUALITANCE with the Made in Romania Award for being one of the companies.

09:00 - 10:30 GMT

Session 4: Digital Marketing

Session chair: Ana Maria Soares, University of Minho

Molka Triki and Amel Chabouni

Cause-related marketing: towards an exploration of the factors favoring the purchase intention of the tunisian consumer

Latifa Mednini and Mouna Damak Turki

What leads customer to create and participate in anti-brand community: a netnographic approach

Simona Abdo, Tahani Nahouli and Karim Daye

Consumer Satisfaction using fitness technology innovation

10:30 - 12:00 GMT


12:00 - 13:30 GMT

Session 5: Digital Transformation

Session chair: Ismehene Chahbi, University of Manouba

Longzhu Dong, Robert Stephens and Ana Maria Soares

Changes in Global Virtual Team Conflict Over Time: The Role of Openness to Linguistic Diversity

Olga Stoianova, Victoriia Ivanova and Tatiana Lezina

Readiness of Russian companies for digital transformation: what's changed?

Houda Mahboub and Hicham Sadok

Towards a better digital transformation: learning from the experience of a digital transformation project

13:30 - 14:30 GMT

Closing Ceremony

Rim Jallouli - Steering Committee & President of ATEN : Best paper and Best reviewer Awards

Ana Maria Soares - Program Chair : Announcement of ICDEc 2023 in Portugal

Javier G. Rodríguez Ruiz - University of Guadalajara : Official Invitation of ICDEc 2024 in Mexico

Vasile Alecsandru Strat - Closing Words

16:00 - 18:00 GMT



Cultural tour

A visit to the Central University Library Carol I


A visit to National History Museum of Romania